Van Heusen Conducts Men's Fashion Week!

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Fashion Design Council of India (FDCI), today announced the much awaited list of designers showcasing their collection at the first annual Van Heusen fashion event to be held from September 11-13, 2009 at The Grand, New Delhi. Designers will be invited to cover the widest range of men's fashion - menswear and accessories, under one roof, affording buyers and consumers the widest possible selection of fashion for men. The 'Van Heusen fashion promises to be a world class event showcasing the very best of Indian talent.

The list of designers is a combination of both established and emerging names across India who will market Indian Men's Fashion to domestic and international buyers, fashion enthusiasts, media and other industry stakeholders.

The biggest fashion trade event for men will showcase collections of 28 designers on the runway and in the stalls over a span of three action packed days. With a total of 15 shows, the 'Van Heusen fashion promises to display the very best of Indian men's fashion industry under one roof at one point in time.

Announcing the names of the participating designers for the 'Van Heusen fashion Sunil Sethi, President, FDCI said, "Designers are the core of the fashion industry and play an important role in shaping fashion trends in India. We have received an overwhelming response from the designers who want to participate in the Van Heusen fashion. An eminent jury has drawn up a list consisting of both reputed and budding designers who have the right blend of creativity and commercial viability. I wish all the participating designers the very best as they gear up to participate at the first ever "Van Heusen fashion event".

We are extremely happy that India's best designers have come together for the Van Heusen fashion event. It promises to be an excellent forum to showcase talent and creativity in men's fashion for established and upcoming designers. Van Heusen is committed to build a strong bridge between Indian designers and a legion of brand conscious consumer. We believe the VHIMW will position the brand clearly in the Men's fashion space." said Mr Shital Mehta, Chief Operating Office, Van Heusen.

Fashion Design Council of India (FDCI) and Van Heusen are set to change the dynamics of the Indian fashion landscape, with the first seriously exclusive fashion week JUST for men. FDCI made the formal announcement of its first annual 'Van Heusen fashion event' and unveiled the logo of the forthcoming event recently. This was followed by auditions to identify and shortlist Male models to walk the ramp at the first Van Heusen event in India. The 'Van Heusen India positions as the 4th Fashion Capital of the World to host an independent Men's Week.

Fashion Design Council of India - A Decade in the Business of Fashion

In the last 11 years FDCI has taken the Indian Fashion industry global and secured national pride for the business of fashion. It has been instrumental in promoting the business of fashion and creating new opportunities for all stakeholders. FDCI, a not for profit organization, is the apex industry body in the field of fashion in India. Its primary objective is to provide a cohesive platform for Indian designers and act as the mouthpiece of the industry at all relevant platforms, in a bid to promote Indian fashion - at home and abroad.

About Van Heusen

With a rich heritage of 128 years, the brand, Van Heusen, entered India in 1990. It has had the unique distinction of establishing not only the brand, but also the ready-to-wear category. The brand epitomizes 'fashion for the corporate', and its design driver is the combination of fashion and elegance.